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Employee Spotlight: Cold Calling vs. Lead Qualifying

Posted by Diana Moreno on Aug 24, 2017 12:01:57 PM

As the Marketing Coordinator for Westpark Communications, I wanted to give our readers insight into what it is like when organizations align their business goals with an outsourcing call center. I had the honor of interviewing Mary, one of our outbound agents, who explains which outbound campaigns generate the most opportunity for retaining leads and what business owners can do to help make the most out of their campaigns. Here is the transcript below:

- Diana

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Topics: cold calls vs lead qualifying, outbound and inbound call center

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