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Diana Moreno

Diana Moreno
Diana Moreno is the Marketing Coordinator for Westpark Communications. Diana has 10 years experience in managing the business process outsourcing needs within the marketing and operations divisions for organizations both large and small.
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Recent Posts

Employee Spotlight With Robyn: Reliability

Posted by Diana Moreno on Dec 6, 2018 9:12:01 AM

Customer Satisfaction Survey Results

We recently conducted a Customer Satisfaction survey through SurveyMonkey to get feedback on how we are doing as a company. We received a decent cross-section of business customers who took the survey and provided us with insight into how we are doing as a communications partner. Here is what we learned:


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Topics: Employee Spotlight

What is the Difference Between an Answering Service and Call Center?

Posted by Diana Moreno on Sep 4, 2018 10:31:06 AM

No doubt you've heard many different terms thrown around when talking with experts about call centers versus answering services. Some of those terms might become confusing when you hear varying terminology used. 

In reality, there's a significant difference between what an answering service and call center does. An answering service is a service where a third party company takes and relays messages on behalf of a business. A call center does the same but can use complex scripts to answer frequently asked questions, take orders over-the-phone, qualify leads, or manage other types of communication such as web chat and email.

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Topics: Business

HBJ Award Ceremony for Most Admired CEO's

Posted by Diana Moreno on Aug 24, 2018 11:37:44 AM

Yesterday was the Award Ceremony for Houston's Most Admired CEO honorees presented by the Houston Business Journal. A few of us at Westpark attended the event to help honor our CEO and President, Kathie Edwards.

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Topics: Insider

Outbound Campaigns: From Lead Generation to Lead Qualifying

Posted by Diana Moreno on Jul 9, 2018 6:11:00 AM

Qualifying leads as part of your marketing campaign might sound challenging in a time when there is an influx of inquiries coming in about your product or service. While it's possible to do cold calling for the B2B industry, your lead gen efforts are of the utmost importance seeing as cold calling homes can lead to fines and being placed on the Do Not Call list.

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Topics: Outbound

Automation: The Key to Improving Business Operations

Posted by Diana Moreno on Apr 12, 2018 7:37:00 AM

Sure, we have all heard the age-old saying that "time is money" and, as business owners and managers can attest, it certainly is true. One of the biggest ways we see businesses waste money time and time again is from not automating tasks that can easily be automated. Why should you pay full-time staff to do tasks that can be handled more efficiently and for less than the price of salaries, benefits, and any other perk required to keep an in-house employee happy? Automation is the future and here's what you need to know to get started.


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Topics: Business, Information Technology

Why Our Documentary Will Be Different

Posted by Diana Moreno on Mar 1, 2018 11:51:26 AM

Our 50 Year Documentary Film Release Date is March 5th!



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Topics: Insider

Tips from an Experienced Call Center

50 Years of Insight

1. Learn how to streamline your operations around the latest and most effective business communication strategies. 

2. Get the upper hand by learning how to get the most out of your relationship with your communications partner:

  • Answering Service
  • Call Center
  • Virtual Receptionist

3. Know what to look for when hiring a communications partner.

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